Overview

Digital Marketing Trainer / Faculty – Digital Marketing & AI Tools

Responsibilities

• Deliver training sessions on Digital Marketing concepts and tools.
• Conduct practical workshops, live projects, and case-study-based learning.
• Train students on AI-powered tools used in marketing and business automation.
• Design course modules, assignments, assessments, and training materials.
• Provide hands-on training on live campaigns and real-time marketing strategies.
• Guide learners in certifications, internships, projects, and portfolio development.
• Keep updated with the latest industry trends, AI innovations, and digital marketing practices.
• Conduct doubt-clearing sessions, mentoring, and performance evaluations.
• Support placement readiness through interview preparation and industry exposure.
• Coordinate with academic and marketing teams for workshops, webinars, and events.
• Search Engine Optimization (SEO)
• Social Media Marketing (SMM)
• Google Ads & PPC
• Meta Ads (Facebook & Instagram Ads)
• Content Marketing
• Email Marketing
• Influencer Marketing
• Affiliate Marketing
• Web Analytics
• Lead Generation
• Performance Marketing
• Marketing Automation
• E-commerce Marketing
• Generative AI tools for content creation
• AI-powered ad creatives and copywriting
• AI tools for video generation and image creation
• ChatGPT and AI productivity tools
• AI-based SEO and keyword research tools
• Automation tools for marketing workflows
• AI tools for social media content planning and analytics

Qualifications

• Graduate / Postgraduate in Marketing, Digital Marketing, MBA, or related field.
• Certification in Digital Marketing is preferred.
• Strong understanding of AI tools and their application in marketing.
• Minimum 2–5 years of experience in Digital Marketing training or industry practice.
• Hands-on experience with live ad campaigns and analytics tools.
• Excellent communication and presentation skills.
• Ability to simplify complex concepts through practical examples.
• Comfortable conducting both online and offline sessions.
• Google Ads
• Meta Ads Manager
• Google Analytics
• Google Search Console
• Canva
• WordPress
• HubSpot
• Mailchimp
• OpenAI’s ChatGPT
• Gemini
• Claude
• Midjourney
• Canva AI
• AI video generation tools
• AI presentation tools
• Automation platforms
• Training & Mentoring Skills
• Practical Industry Knowledge
• Creative Thinking
• AI Adaptability
• Presentation & Communication
• Student Engagement