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Maker Lab
Advanced Marketing AI & Data Engineer
Maker Lab
Gurugram•On-site•5-8 Yrs•11 hours ago
Job description
AIData EngineerMarketingMachine Learning
Overview
We're looking for an Advanced Marketing AI & Data Engineer to support one of our amazing clients in the music and entertainment industry. You'll be at the forefront of AI-powered marketing innovation, building intelligent solutions that transform complex audience signals into meaningful insights.
Responsibilities
- Architect, scale and maintain the front-end UX and backend data pipeline for a unified data engine, automating real-time ingestion from DSPs, social networks and eCommerce platforms.
- Code, train and deploy machine learning models that monitor product consumption velocity, flag early-stage trend spikes, and calculate real-time success probabilities for upcoming releases.
- Build localised data tokenisation and anonymisation filters into the pipeline to ensure compliance with cross-border data regulations when extracting data from regulated markets.
- Use modern AI coding assistants to rapidly build and deploy front-end interfaces and interactive dashboards for non-technical marketing teams to monitor campaign performance.
- Build and optimise a natural-language AI briefing intake form, enabling automated gatekeeping of incomplete or non-compliant briefs alongside AI-generated brief enhancements from historical campaign data.
- Collaborate with Paid Media on automated bulk CSV configuration macros to accelerate ad deployment for strong-performing campaigns, and with Creative teams on bulk Gen AI script generation for proven creative assets.
Qualifications
- BA/BS degree or equivalent experience.
- 5+ years of professional experience in machine learning engineering, data architecture, or predictive pipeline development within high-volume tech or digital media.
- Deep hands-on experience structuring production data models within Databricks environments, with advanced proficiency in Python, SQL and API configurations.
- Fluent in using modern AI coding assistants and LLMs to accelerate front-end deployment and software testing cycles.
- Strong understanding of data privacy frameworks and cross-border data security protocols, particularly when extracting data from complex regulatory environments.
- Exceptional verbal and written English communication and presentation skills.
Education
- BA/BS degree