Overview

Job Title: Sr. Business Development Associate -Field Sales

Responsibilities

• Identify and acquire new schools for CognoSpace Experiential Learning Labs.
• Promote and sell both CognoSpace Experiential Learning Labs and Practiko STEM Kits to schools based on their requirements and budgets.
• Develop deeper understanding of product & offering with constant upskilling
• Develop and maintain a strong pipeline of prospective schools.
• Meet Principals, Correspondents, Directors, Trustees, and School Management teams.
• Understand customer requirements and propose suitable CognoSpace solutions.
• Drive complete sales cycles from lead generation to closure.
• Conduct 5–6 school visits per day.
• Conduct 5–6 product demonstrations per week.
• Achieve 25–30 product demonstrations per month.
• Ensure regular follow-ups and nurturing with prospects and decision-makers.
• Maintain accurate records of visits, meetings, and opportunities in CRM.
• Deliver impactful presentations and demonstrations of CognoSpace solutions.
• Explain product features, curriculum benefits, implementation process, and ROI for schools.
• Address customer queries and objections professionally.
• Achieve monthly, quarterly, and annual sales targets assigned by management.
• Create urgency and drive timely closures.
• Ensure healthy conversion ratios from meetings to demos and demos to closures.
• Build and maintain strong relationships with school stakeholders.
• Ensure high levels of customer satisfaction throughout the sales process.
• Coordinate with internal teams for successful onboarding and implementation.
• Collaborate with Operations and Customer Success teams to ensure a smooth customer onboarding experience.
• Track competitor activities, market trends, and customer feedback.
• Share market insights with management for strategic planning.
• Build relationships with channel partners in the domain
• Identify opportunities for expansion in new territories and school segments.

Qualifications

• MBA in Marketing, Sales, Business Administration, or related field preferred.
• Bachelor's Degree with relevant sales experience may also be considered.
• 2–5 years of experience in B2B Sales, School Sales, Education Sales, EdTech, STEM, Publishing, or related industries.
• Proven track record of achieving sales targets.
• Experience working with schools and educational institutions is highly preferred.
• Strong communication and presentation skills.
• Discipline and Time Management
• Excellent negotiation and closing abilities.
• Relationship management and stakeholder engagement.
• Ability to work independently and achieve targets.
• Strong planning, reporting, and follow-up skills.
• Proficiency in MS Office and CRM tools.
• Willingness to travel extensively within the assigned territory.
• Base Salary: 6+ LPA
• Revenue Based Incentives
• Travel Reimbursement as per company policy
• Career Growth Opportunities