Affinity Global
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Mumbai · On-site · 2-5 Yrs · 4 hours ago
Internet & Web Services · 201 to 500 Employees · Chicago, US
Affinity is a leading global AdTech company, empowering publishers to maximize revenue and enabling advertisers to reach their ideal audiences. Led by our in-house tech, product, and engineering teams, we unlock new market opportunities across the digital ecosystem—venturing beyond the walled gardens to deliver innovative, privacy-friendly ad solutions. At Affinity, we are building technologies to help reshape the future of digital advertising. Affinity offers a broad array of AdTech solutions that cater to the new media across the US, UK, EU, India, Indonesia, and China: VEVE, SitePlug, mCanvas, Opinary, NucleusLinks, and Yield Solutions These innovative solutions fuel Affinity to drive value across the purchase funnel for the advertiser and publisher ecosystem. Headquartered in Chicago, along with offices in New York, Los Angeles, Berlin, Delhi, and Mumbai, Affinity is privately held with almost 500 experts operating across the globe. For more information, please visit www.affinity.com
Hiring: Engineering
What employees say
+ No pros only cons I don't understand how tenurity rate of this company is 2.8 years average
− I don't think where people are going multiple Gossip sessions, Abusive language in meetings and stand-up everyday via director, no sense of responsibility HR and directors will re
More reviews on the company profile.
Interview experience · SDE 3
The interview was scheduled for 3:00 p.m. and was an on-site first-round interview. However, the interviewer arrived and started the interview around 3:30 p.m., which was a 30-minute delay and, in my view, felt unprofess
Average difficulty · Bengaluru · 16 reports
More interview insightsJob description
Overview
You will build and maintain scalable backend services and front-end ad-platforms, owning features from design through production deployment.
Responsibilities
- Develop and optimize backend applications and front-end ad-platforms for high performance.
- Build product features from design through production deployment and ongoing support.
- Write clean, testable, and maintainable code for distributed, cloud-based environments.
- Troubleshoot production issues and implement practical solutions.
- Manage browser compatibility, responsive design, and client-side performance optimization.
Qualifications
- Minimum 2 years of hands-on experience developing scalable web applications.
- Proficiency in Core PHP and Laravel with strong understanding of MVC frameworks.
- Strong command of HTML and CSS.
- Ability to write optimized MySQL queries and manage databases efficiently.
- Practical experience with Redis caching technologies.
- Familiarity with Git workflows and CI/CD tools like Jenkins.
- Understanding of DNS workings and frontend-to-backend integration.
- Degree in B.E., B.Tech, or MCA.
Nice to have
- Experience with React JS or Golang.
- Experience developing ad formats using JS widgets.
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Job application FAQ
Last updated 15 November 2026
- How do I apply for Software Engineer PHP at Affinity Global?
- Open this job on Feedback AI and sign up free (or sign in). You can apply from the job detail page; match scores and skill gaps appear when your profile is complete. Affinity Global may attach structured assessments to interview rounds after you apply.
- Does Feedback AI show a match score for this Software Engineer PHP role?
- Yes after you add a resume or skills. Match score ranks this role against your profile — skills met, gaps, level, and location — so you prioritise applications where fit is strongest.
- Is Software Engineer PHP remote or on-site in Mumbai, Maharashtra?
- This listing is marked on_site with location Mumbai, Maharashtra. Confirm details on the job description before applying.
- What skills matter for this Software Engineer PHP role at Affinity Global?
- This is a mid-level Software Engineer PHP role. Key skills include skills listed in the job description. Feedback AI highlights matched vs missing skills on your profile after signup.